CareerOne has struck a deal with eBay Australia to power eBay jobs. This should prove to be a worthwhile partnership for the folks at CareerOne, who’ll get credit from eBay’s 5.3million monthly visitors.
They need all the help they can get. The latest Hitwise Australia market share rankings shows CareerOne at 7.59% - […]

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Let’s find a job for Simon. Have you met him yet? Simon Baker. Ex-CEO and MD at realestate.com.au (also known as the REA Group)? Ahhhh. Now the coin’s dropped. I think we both heard it make a clunk sound at the bottom of your skull.
So, here’s the thing. […]

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I’m going to call this a poor attempt at marketing collateral by CareerOne. But really, when I say that, I’m just being polite. At best, it’s incompetent. At worst, a fabrication of data. And regular readers will know how it is with me and correct statistical representations…
Let’s play a bit of […]

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Nice to see CareerOne learning something from the Seek advertising success story and spending some cash over at the AFL.com.au site.
You know the song, “football, meat pies, kangaroos and a new job…”

Go the cats!

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According to Nielsen//NetRatings Australia, CareerOne’s traffic as of 25 May 08 is at 1,046,351 unique browsers (UBs). That’s 162,333 UBs ahead of MyCareer and over 1.3 million behind Seek.
MyCareer’s latest TV campaign seems to be a fizzer and not propelling them into second place over C1, as they would have hoped.
CareerOne’s sitting in its […]

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Statistics are king in businesses such as online job boards, where success or failure is measured by the amount of traffic to a site.However, there are two methods of collecting data used by the online recruitment industry in Australia.
The industry standard is the panel-based methodology used by Nielson/NetRatings. This tracks data from a panel […]

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Way back in 1999, Business Week proffered some sage advice. It told its readers this:
“The marketers that capture Generation Y’s attention do so by bringing their messages to the places these kids congregate, whether it’s the internet, a snowboarding tournament or cable TV.”
It seems that finally, after all this time, some folks in […]

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I received an email from Jobx.com.au containing a bold statement regarding their job search functionality.
The JobX email here.
Search less, find more
Our search is faster, more efficient and is more likely to deliver what you are looking for than any other career site in Australia. Yes it’s a big claim, but we stand by it wholeheartedly.
I […]

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